We’re thrilled to announce the successful launch of a brand-new, custom-designed website for our valued client, Town & Country Windows. At WPVender, we understand the importance of a strong online presence for local businesses, and we’ve poured our expertise into crafting a digital home that truly reflects the quality and dedication that Town & Country Windows brings to North Texas homeowners.
Town & Country Windows, a trusted name in the North Texas region since 2004, specializes in professional window installation and replacement services. Unlike large national franchises, they offer a personalized touch and a deep understanding of the needs of local residents. Their commitment to “quality over quantity” and exceptional customer service has earned them numerous accolades, including the Living Magazine Best Reader’s Choice 2023 award and accreditation from the Better Business Bureau.
Our goal was to build a website that not only looks modern and professional but also effectively communicates Town & Country Windows’ core values and expertise to their target audience: homeowners aged 38-70 with established properties in the North Texas area.
A Custom Design Built for Local Trust
Leveraging the power of Figma for design and the flexibility of WordPress as the CMS, we built a completely custom website from the ground up. Utilizing the robust CubeWP Framework along with the ValuePack Add-on and the Elementor page builder, we ensured a seamless development process and a user-friendly experience for both the client and their website visitors.
The new website is designed to:
- Build Trust and Credibility: The professional design and clear presentation of their history, awards, and affiliations (BBB, Best Pick Reports, local chambers, etc.) instill confidence in potential customers.
- Highlight Local Focus: The language and imagery (including Imagen AI Gen with Gemini) used throughout the site emphasize their deep roots in the North Texas community, differentiating them from national chains.
- Showcase Core Services: Dedicated pages for services (window installation, replacement, etc.) and products (featuring their key offerings like single-hung, picture, and slider vinyl windows from trusted partners like Burris Windows, Simonton, etc.) provide comprehensive information.
- Streamline the Quote Process: A clear “Request a Quote” functionality makes it easy for homeowners to take the first step. The prominent “Zero Dollar Down! You Pay When The Job is Done!” offer is also highlighted.
- Provide Social Proof: A dedicated gallery showcases their completed projects, and a testimonials section allows satisfied customers to share their positive experiences.
- Enhance Communication: A user-friendly contact page provides all the necessary information for getting in touch.
- Offer Valuable Insights: The integrated blog section will allow Town & Country Windows to share helpful information, industry news, and local updates with their audience.
Key Features of the New Website:
- Modern and Professional Design: A visually appealing and easy-to-navigate layout.
- Comprehensive Service and Product Information: Detailed descriptions of their offerings, including their focus on quality vinyl windows.
- Dedicated Gallery: Showcasing their expertise through high-quality project images.
- Testimonials Section: Building trust through customer reviews.
- Quick Lead Call-to-Actions: Encouraging visitors to request a quote by providing just a name and number.
- Blog for Local Engagement: Sharing valuable content and establishing industry expertise.
- Easy-to-Use Contact Form and Information: Making it simple for potential clients to connect.
- Integration of Accreditations and Affiliations: Reinforcing their credibility and local connections.
- Responsive Design: Ensuring a seamless experience across all devices (desktops, tablets, and smartphones).
We are confident that this new website will be a valuable asset for Town & Country Windows, helping them to connect with more local homeowners and grow their business.
Before & After Website Comparison
Here’s a visual comparison of the before and after states of the key pages on the Town & Country Windows website. This highlights the significant improvements in design, user experience, and overall professionalism.
- Home Page:
| BEFORE | AFTER |
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- Before: Likely a more generic design, potentially with outdated visuals, unclear calls to action, and a less focused message on their local service area.
- After: Features a modern and welcoming design with high-quality imagery showcasing their work. Clear headlines emphasize their local focus and key services. Prominent calls to action encourage visitors to request a quote. The “Zero Dollar Down” offer is likely highlighted. Trust signals like awards and affiliations are strategically placed.
- About Us Page:
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- Before: The old website did not have an About page.
- New: Tells a compelling story about Town & Country Windows’ roots in North Texas, highlighting their experience, values (“quality over quantity”), and the team behind the business. Affiliations and awards further build credibility.
- Services Page:
| BEFORE | AFTER |
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- Before: Could have listed services without detailed explanations or a clear focus on their primary offerings (window installation and replacement). Lower priority services like “shower and mirrors” might have been given equal prominence.
- After: Clearly outlines their core services, with a strong emphasis on window installation and replacement.
- Product Page:
| BEFORE | AFTER |
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- Before: Had a basic listing of products without detailed descriptions or images for their best-selling windows.
- After: Showcases their key window products (single-hung, picture, slider, etc.) with clear descriptions and clear visuals. Mentions their partnerships with trusted brands like Burris, Simonton, and Wincore, reassuring customers of quality.
- Gallery Page:
| BEFORE | AFTER |
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- Before: Gallery page was disorganized and small collection of project photos.
- After: Features a visually appealing gallery showcasing before and after sections and a range of completed window installation projects, demonstrating their expertise and the quality of their work.
- Testimonial Page:
| New! Testimonial Page | |
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- Blog Page:
| BLOG ARCHIVE PAGE | BLOG DETAILS PAGE |
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| View Full Page | View Full Page |
- New blog provides a clean and organized layout for blog articles, allowing Town & Country Windows to share valuable insights, local news, and establish themselves as experts in the field.
- Contact Page:
| BEFORE | AFTER |
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- Before: Had basic contact information without a clear call to action or easy-to-use form.
- After: Offers a user-friendly contact form, clearly displays their phone number and service area, and potentially includes a map to highlight their local presence.
We at WPVender are incredibly proud of the new website for Town & Country Windows and believe it will be a powerful tool for their continued success in the North Texas market. If you’re looking for a website that truly represents your business and helps you connect with your target audience, contact WPVender today or book a meeting to request a free quote.
